COLLECTION SALE ● US-CARS ● KUSTOM KULTURE ● MID-CENTURY ● HIFI CLASSICS ● AVIATION ● ALL ONE-OFFS ● PICKUP IN RICKENBACH ZH ● COLLECTION SALE ● US-CARS ● KUSTOM KULTURE ● MID-CENTURY ● HIFI CLASSICS ● AVIATION ● ALL ONE-OFFS ● PICKUP IN RICKENBACH ZH ● COLLECTION SALE ● US-CARS ● KUSTOM KULTURE ● MID-CENTURY ● HIFI CLASSICS ● AVIATION ● ALL ONE-OFFS ● PICKUP IN RICKENBACH ZH ● COLLECTION SALE ● US-CARS ● KUSTOM KULTURE ● MID-CENTURY ● HIFI CLASSICS ● AVIATION ● ALL ONE-OFFS ● PICKUP IN RICKENBACH ZH ●

«Plymouth Rapid Transit System» emblem · Mopar licensed

«Plymouth Rapid Transit System» emblem · Mopar licensed

round, domed · flame lettering · Mopar licence on the back

Item no. 010-654-000

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About: Mopar · Plymouth · Plymouth Road Runner

Description

A round, domed emblem lettered «Plymouth Rapid Transit System» in flame type on black and red. The back carries the Mopar mark with the note «Official Licensed Product».

What «Rapid Transit System» was

In 1970 Plymouth grouped its fastest models under this name — Road Runner, GTX, 'Cuda, Duster 340. The name was a joke at public transport's expense, and the advertising ran the cars as a fleet. Anyone collecting Mopar today knows the mark; it stands for the last two years before emissions rules and insurance premiums shut the muscle cars down.

About the licence

The back identifies it as an officially licensed product — not a copied sticker but goods cleared by Mopar. With collectables that matters, not for age but for the right to carry the mark.